Organization

Méthods 

Think Global Act Local –Our global vision adapted to each site.

Sharing expertise and experiences:
The way the Montparnasse 56 Group is organized allows our sites to maintain their independence while optimizing information sharing and the exchange of ideas. This also allows our sites to benefit from a platform of shared skills that is available throughout our company and to benefit from direct support from various areas of our business.

Personnel management:
Montparnasse 56 always looks for ways to include and motivate our employees.

Motivation:
Montparnasse 56 associates benefit from training throughout the year and are dedicated to increasing customer satisfaction at our sites.

Loyalty: 
We have a very low employee turnover rate and we are careful to promote loyalty within our teams. This stability is a major factor in our success.

Training and technology: 
Montparnasse 56 Group prides itself on being cutting edge on information and technology systems. We provide a rigourous training program for our associates to ensure we stay in front of the curve.

Our Business

Tourism expertise

The Montparnasse 56 Group is committed to creating world class destinations

for international travellers.

We seek to accomplish this goal through two principal platforms:

History& Culture :


M56 seeks to capitalize on and reinforce the iconic aspect of monuments and tourist sites, so as to make them integral parts of the area’s culture. For example, The Berlin TV Tower has become a symbol of Berlin, on a par with the Brandenburg Gate and the Reichstag.
When a site is newer or less evocative, Montparnasse 56 implements strategies to elevate it to become a world class tourist destination and serve as one of the selectgroup of reference points in the area. Tour Montparnasse and the view from it exemplify this strategy.

Fun & Education :


We know that to be completely satisfied, our visitors must leavefeeling enriched by the experience. Through tours, exhibitions, videos and interactive kiosks, we attempt to surprise and amaze our visitors with both fun and education.

Developing activities

Optimization of space :

Our business is not limited to site management. Montparnasse 56 is involved from the beginning. We spend time creating a = unique strategic vision for each site working with designers, historians, architects and other specialists who can lend drama to a space. Once our sites are established, we aim to create a new attraction within the space each year. These new additions keep our loyal customers comingback and garner new interest among travellers and in the community.

Attracting new customers : 
We are always paying attention to new evolutions and trends in the interests of tourists. Thanks to research and our desire to attract new audiences, we make significant efforts to identify and attract new visitors to share in the excitement of our sites.

Our Vision

Customer Satisfaction


Our primary goal is to provideworld class destinations where visitors of a variety of ages, nationalities and interests experience maximum satisfaction. We do not attempt to manage visitors’experiences down to the minute. On the contrary, we want their visits to be surprising and enthralling . Our hope is that visitors enjoy their time at our sites and share their discoveries with their friends and families. Regular studies show that visitor satisfaction rates are exemplary for each of our sites, and that a substantial number of people would recommend them to friends.
(Source: Khéolia, SNELAC (French amusement park association) satisfaction monitoring body).

 Intelligent tourism
Nothing is more vivid than a memory ( Garcia Lorca)


We believe that a visit to one of our sites should provide a range of emotions.It should be a truly enriching experience that remains in a person’s memory. Being affected by the deep significance of a site, understanding its history, while also learning and being entertained are equally important to us.
A visit must also be a sensory experience. At each of our sites, the view, the height, the scents, and the surprises all create a profound sensory experience for our visitors. At the Tour Montparnasse and the tower in Berlin, as well as at The Crocodile Park (La Fermeaux Crocodiles), these sensations help visitors explore and discover unique and unexpected angles of our sites.
Children are especially receptive to sensory experiences and at each of our sites, we offer attractions and tours that are specifically designed for children.

Have a look at the newly renovated rooftop of Montparnasse Tower Paris .... A must see in Paris !!!

Montparnasse 56 Group - Key Figures

Montparnasse 56: continuous growth
From 2005 to 2010, visits to our sites have increased by 15% at constant scope, and by 30% when including the sites acquired during this period.

Human resources
The Montparnasse 56 group employs over 200 people, the majority of whom work at our tourism sites, and many of whom are supervisors and technicians on site, in addition to company executives.Our associates share a sense of pride and belonging. We believe it’s a key element of our success.

Diversified Experience
Within each site, we seek to diversify our offerings as much as possible. This approach allows us to best meet the desires and needs of our customers while also ensuring a diversified business portfolio.
In Paris and in Berlin, we organize more than 100 events per year per site -business seminars, cocktail parties, weddings, etc-to complement tourist visits. We also seek to maintain a good balance of individual visitors and group visits.


Global Destinations
Over the past several years, Montparnasse 56 has undertaken an aggressive international marketing and growth strategy aimed at raising awareness of our destinations among audiences around the world.
We have launched sales and marketing offices in Berlin, London, Hong Kong and New Dehli. Today, international visitors account for over 60% of our visitors across all of our sites. And in 2009, our efforts resulted in attracting over 60,000 visitors from Chinato our Paris site.

We are proud of our world-class destinations that embrace every visitor. We look forward to welcoming international travellers to all of our current and future sites as though we are welcoming them home.


Visit our Group website : http://www.groupe-montparnasse56.com

A word from the MD - Mr. Patrick Abisseror

With 30 years of experience, Montparnasse 56 sees in today’s world tourism markets an unprecedented opportunity for growth and diversification.
The continuous success of our current European sites has lead to exemplary rates of progress and profitability. This in turn allows us to look for opportunities to create or acquire new world class destinations, always with the same ambition ,  to offer our visitors fun and enriching experiences, while contributing to the tourism and economic development of the regions where we work and live.

Patrick Abisseror

Montparnasse 56 Group History

The frenchgroup Montparnasse 56 develops and operates world-class tourism sites. Lead by a hands-on team of executive-owners, M56 prides itself on gaining deep understanding of the evolution of its tourism markets in order to ensure each of its current and future projects reflects the unique culture and values of its community and country.After three decades of successful operations in France and Europe, M56 is pursuing a new aggressive growth strategy aimed at acquiring exceptional sites around the world and creating world class destinations.


1974: Creation of Montparnasse 56 SA contemporaneous with the opening of the tallest office tower in Europe. Two floors: the 56th and the 59th, including a panoramic terrace, were opened to the public.
1980: Control of Montparnasse 56 SA is taken over by family shareholders, for the purpose of reorganizing the company, whichwas nearly bankrupt. They have controlled the company ever since.
1993: M56 wins the tender issued by Germany’s Treuhandand takes over TV Turm Alexanderplatz Gastronomie GmbH, the company responsible for operating tourism and food services in the Berlin Television Tower.
2002: A managing director from the Executive Board was recruited: Mr P. Abisseror was selected to revitalise the internal and external development of Montparnasse 56.
2007: M56 acquires The Crocodile Park (La Fermeaux Crocodiles), one of the major animal-based tourist sites in France, and the only European site of its kind.